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Professional Midwifery Advocates 

(Formally known as Supervisors of Midwives)

Professional Midwifery Advocates (PMAs) are experienced practising midwives who have undertaken additional training.

Professional midwifery advocates work for women in three ways:

  •                 Supporting midwives to advocate for women
  •                 Providing direct support for women
  •                 Undertaking quality improvement in collaboration with women.


How Professional Midwifery Advocates can help you:

  • We can support you and your midwife to plan your pregnancy care and plan for the birth of your baby. 
  • We can discuss with you the most appropriate choices for you and your baby. 
  • We can help to resolve any disagreements about your maternity care in an unbiased and impartial manner. 
  • We can talk to you if you are unhappy about your birth outcome or treatment.
  • We can listen to any concerns you may have about your maternity care and take action if it is felt to be appropriate.

Our team of professional midwifery advocates work in a wide range of practice areas providing a range of skill and expertise.      

How to contact us

You can contact the professional midwifery advocate team for advice/support via our email on:                     

The email is checked daily during the working week. Emails received out of office hours, for example at the weekends/bank holidays, will be answered the next working day. You may use the email for positive feedback about your midwifery care.

If you have had a difficult birth experience, you may wish to contact the Trust's Birth after Thoughts service on leaving your full name, address date and place of delivery. This service will arrange a meeting with an experienced midwife who will go through your notes and discuss your birth experience with you.

Urgent issues contact:

·         QEQM labour ward: 01843 234290

·         WHH labour ward: 01233 616124

Non-urgent issues

·         K&C Day Care: 01227 783105

·         DFDBC Day Care: 01304 222523

·         QEQM Day Care: 01843 234483

·         WHH Day Care: 01233 616638

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